Aveda/John Patrick Organic SS10 Trend Report

john_patrick_organic-avedaIt is Fashion Week my beauties! And Aveda has passed on their first report from backstage at John Patrick Organic. One of my hair stylist friends (remember Pearson Knight?) is on the Aveda team and was backstage masterfully doing hair at this show. Although Lead Hair was Odile Gilbert and the Aveda Lead was Dennis Clendennen for this show. But I can still give kudos to my friend right? (Of course I can!)

The hair look for John Patrick Organic was a modern, playful take on Bohemian-chic. Hair was smooth and shiny on top with soft, free-flowing curls below the cheekbone and volume at the front—pulled back into a barrette, adding a girly touch.

Get the Look/Step-by-Step

* Step 1: Prep hair with Aveda Phomollient™ Styling Foam to add body, volume, and shine.

* Step 2: Brush hair through and create a deep side part.

* Step 3: Divide hair into three sections: bottom, sides/top and middle, and secure in place with hair clips. Spray each section generously with Aveda Air Control™ Hair Spray for shine and hold.john-patrick-organic-aveda

* Step 4: Starting with the nape of the neck, curl small sections of hair using a 1 inch barrel curling iron. Once curled, roll each piece into a loop using your index finger, and hold in place with a single-pronged hair clip. Continue curling hair, working around the sides toward the top of the head, leaving a one inch piece of hair untouched. Spray each curl with Aveda Air Control™ Hair Spray for added hold.

* Step 5: Curl the one inch piece of hair forward and secure with a single-pronged hair clip to allow the hair to cool.

* Step 6: With the exception of the front curl, remove all hair clips and brush curls through to create soft, full waves.

* Step 7: Rub Aveda Light Elements™ Shaping Wax between palms and smooth over the top of hair to reduce flyaways and add shine. Hair is now smooth from crown to cheekbones becoming full, loose curls.

* Step 8: Remove clip from top curl and twist slightly to create volume and lift in front. Secure hair in place with two small hair pins, and then pull back with a larger barrette that matches hair color. Spray Aveda Air Control™ Hair Spray directly on the lifted section of hair to add volume and hold.

* Step 9: Finish the look with a final misting of Aveda Air Control™ Hair Spray.

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Here’s what Odile Gilbert had to say about his inspiration for this hair style, as well as how he collaborated with the designer to create it:

“I call this chic-bohemian look ‘the wave.’ Patrick was inspired by a photograph taken in the Krazy Kat Club in the 1920’s, where the girls embodied a “wholesome Bohemia” full of enthusiasm and creative spirit. We worked together to translate this inspiration into a look for the seductive, modern girl who attends private speakeasies. She is distinctive, intellectual, and very pretty—yet fun-loving and young.”

What do you think? I think it looks very romantic and pretty!

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2 Responses

  1. i love im going to recreate the look soon..probably next week

    penelope - September 14th, 2009 at 5:01 pm
  2. i usually do this look with straight hair, but i love the full curls- will have to try it soon :)

    Anna S. - September 15th, 2009 at 9:14 am

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